How I can help you
Diversified background in start-ups ranging from cable advertising divisions, TV stations, international national consumer goods conglomerate, international computer manufacturer and national IT product manufacturing company.
Created and implemented strategic, yet unique email signature copied and used by sales reps and management nationwide linking downloadable rebates used nationwide and decreased thousands of hours in labor costs.
Achieved #1 in nationwide sales for Hewlett Packard digital camera test in Best Buy stores. 600% sales growth through developing a plan that encompassed store personnel and HP sales rep training, promotional gifts for reps, customer handouts and sales tracking sheets.
Initiated turnaround of poor sales achieving overall 44.5% improvement over predecessor by enhancing channel relationships and providing various diverse market offerings. ($1,382,290 actual vs. $1,998,139 actual)
Sold $10,120 TV Spot schedule to regional shoe manufacturer despite non-existent station ratings.
Established out-of-box solutions with over 60 creative merchandising displays, which solidified long-term relationships with clients. Implemented course to action regarding superior customer service resulting in capturing more customer mindshare.
Areas of Expertise
- Business Strategy & Planning
- Sales, Marketing & Public Relations
- Media and Communications
- Marketing, Advertising and Creative Services
- Retail and Wholesale Trade
Bachelor of Science in Communication, Ohio University